Songwriting & music production

Buildingempiresin music,together.

Universal Music Publishing Group's master writer, super producer and Grammy and Emmy Award winner Malik Yusef presents Bad Kids: a space for collaborative creation, networking and real-world opportunities for independent artists.

Enroll in the MasterClass Become an Insider

Malik Yusef in a camouflage jacket, an orange hoodie and tinted sunglasses. — Klass is in session

Rihanna
Elton John
Beyoncé
Kanye West
Co-writes
Placements
Production
Songwriting

The Klass

Awaken your creative genius.

Learn to feel the music, then write lyrics and build tracks that inspire, and sell.

01
Awaken your creative genius
Tap into your ability to feel the music and create lyrics and tracks that inspire and sell.
02
Group songwriting sessions
Learn the value of collaboration. Build your network and your brand co-writing with Malik and other Bad Kids.
03
1-on-1 sessions
Private coaching with Grammy-winning songwriter and producer Malik Yusef.

Our mission

Songwriting is a talent that's often dormant. We're here to wake it up.

Our driving force is a deep desire to help others develop and express themselves through songwriting and artistry, through ongoing education, expert guidance and the insights of the industry's finest.

Real rooms
A collaborative working environment with real industry professionals.
Real placements
Exclusive access to industry looking lists for film, television, video games and more.
Real mentors
Klassmates learn and earn together, guided through live opportunities in an elite industry environment.
Real growth
Workshops and education to sharpen your creativity and move your career forward.

The MasterClass

Malik Yusef

Grammy-winning songwriter · Emmy winner · UMPG master writer

The Grammy-winning songwriter has made timeless records with artists like Rihanna, Elton John, Beyoncé and Kanye West.

In the Songwriting MasterClass he hands you the skeleton key to the music industry: how the songs get written, how the rooms work and how to launch a career writing hits.

I want access

Klassmates

You never know who's in the room.

“Coming to these classes, you have no idea who's gonna be there, who you're gonna meet, who you're gonna write for or who you'll be creating with. Super positive, super uplifting. You don't know what opportunity it's going to create for you.”
ChellesSongwriter & rapper
“I've been able to build and write with amazing people, get amazing opportunities that I wouldn't have got otherwise and learn incredible stuff. Look where I'm at, just because of this.”
LomelArtist
“Being with like-minded people who have the same goal, the same vision, is encouraging and uplifting. And working under Malik Yusef, who is so selfless in how he gives to us and helps us help ourselves. That's unmatched.”
Caleya BlackSinger-songwriter